Toys “R” Us Australia Bricktober 2014 Promotion – Mini Modular Sets Available 1 October

September 27, 2014 |

Good news for Australian LEGO fans! In a completely unexpected (at least to me) move, Toys R Us Australia will be celebrating Bricktober 2014 from 1 – 14 October 2014.

The best part of this news is the availability of four really cool Mini Modular sets during this two week period – the Theatre, Pizza Place, Fire Station and Town Hall. Constructed in the same style as 10230 Mini Modulars, these four sets can be yours after spending $100 or more on LEGO at Toys R Us during their Bricktober promotion.

Based on the terms and conditions (which you can find below) it appears that you will be able to purchase them each for $14.99. I’ve sent Toys R Us a message clarifying this and will update if there are any changes.

Message received 8:23am on 1 October

UPDATE 5 (9.00am 1/10): The Bricktober saga continues. It now appears that Toys R Us Australia has done a complete 180° and reversed their decision to sell the Bricktober Mini Modulars separately. I think they underestimated the demand and realised that they needed to save sets for people who actually spent $100 on LEGO.

As of 9:00am EST, the only set that is available online is the Theatre. If you didn’t get your sets before, your best bet would be to try to go instore and see if they can sell you these sets separately.

If you’re buying more than $100 of LEGO online, a random Bricktober Mini Modular will be added to your cart – you won’t get to choose what you want, so tread lightly.

UPDATE 4 (3.25pm 30/9): The Bricktober sets are back online on the Toys R Us website. Get in quick while you can!

UPDATE 3: The Bricktober sets seem to have been taken down so the links below don’t work any more. Not sure if because they were put on the site prematurely or if they’ve sold out. Will update once I find out more.

UPDATE 2: The four Bricktober sets are now available for purchase on Toys R Us’ website for $15 each. Get them quick! Here are the direct links for your convenience:

Some of these links might work. The sets keep appearing and disappearing for no particular reason. Check in throughout the day to see what’s available.

~~UPDATE: Just heard from Toys R Us and you will be able to purchase the Bricktober Mini Modular sets separately. Hooray!~~

Full Terms & Conditions:

While stocks last, no rainchecks. Offer not available on prior purchases. Full value of bonus charged if qualifying items are returned and the transaction value is less than the qualifying spend. Limit one per transaction (except SA – limit one per qualifying spend). Not available in conjunction with any other offer. Regular Price of LEGO Building Set $14.99 ea [emphasis mine]

Here’s the full image of the LEGO deals.

The promotion is found tucked away in the back page of the latest Toys R Us catalogue which also contains a selection of LEGO sets on sale. Here are some of the highlights:

LEGO 10220 Volkswagen T1 Camper Van – $150 (RRP $170)
LEGO 10226 Sopwith Camel – $110 (RRP $130)
LEGO Marvel Super Heroes 76015 Doc Ock Truck Heist – $32 (RRP $40)
LEGO Marvel Super Heroes 76017 Captain America vs Hydra – $32 (RRP $40)
LEGO DC Super Heroes 76011 Batman: Man-Bat Attack – $32 (RRP $40)
LEGO Star Wars Microfighters – 3 for $40 (RRP $48)
LEGO Disney Princess 41055 Cinderella’s Romantic Castle – $80 (RRP $100)
LEGO Disney Princess 41052 Ariel’s Magical Kiss – $40 (RRP $50)

I’m very excited about the Mini Modulars because I thought this was another one of those pesky US-only promotions, so it’s extremely encouraging that Toys R Us Australia was cool enough to launch the Bricktober promotion here simultaneously as well. The fact that you seem to be able to buy these Mini Modular sets outright is even better.

Larger images of the Mini Modulars below. What do you think of these and will you be picking these sets up?

They’re quite the collectible, and due to their exclusive nature – I will not be surprised that these get snapped up quickly by scalpers so my advice is to be quick and get them before the scalpers do.