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From Scala and Belville to Friends and Elves: The evolution of LEGO themes marketed towards girls

March 8, 2021 By VaderFan2187 8 Comments

Editor’s Notes: Today, the entire world celebrates International Women’s Day, a global event marking progress in the women’s rights movements and gender equality. I’ve got two articles planned for today, and this is the first – charting the evolution of LEGO themes and sets marketed towards girls, and another that will drop later tonight, so… 

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Filed Under: Editorial, News Tagged With: belville, clikit, dc super hero girls, dots, elves, friends, girls, international women's day, lego, lego elves, minidolls, scala

Australian LEGO Release Dates – First Half of 2018 sets (January – May) + Retailer Exclusives

January 18, 2018 By Jay 13 Comments

The new Australian LEGO retail catalogue for the first half of 2018 (Jan – June) was recently released and with it comes all the local retail release dates for the Aussie market. If you want to view the catalogue, you’ll have to download the LEGO 3D catalogue app on your Apple or Android device. Links: iOS Android… 

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Filed Under: News Tagged With: 1hy, 2018, australia, city, dc, dc super hero girls, elves, friends, lego, lego 2018, lego 3d catalogue, lego brand catalogue, lego catalogue, marvel, mighty micros, minecraft, mixels, ninjago, release dates, star wars, technic

Winners & Losers: LEGO in 2017

December 30, 2017 By Jay 54 Comments

What a year it has been for LEGO. As the year comes towards its end, I’d love to review some of the biggest trends, news pieces and in my opinion, the Winners and Losers of LEGO in 2017. I’ll still be writing a usual Year in Review Retrospective piece, so this will be a little… 

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Filed Under: Editorial Tagged With: 2017, brickheadz, dc super hero girls, LEGO Dimensions, lego elves, lego friends, lego ideas, ninjago, resellers, winners and losers

Review: LEGO 41230 – Batgirl Batjet Chase

February 27, 2017 By Jay 10 Comments

I was pretty stoked when LEGO announced the new DC Super Hero Girls theme last year. I’m a big fan of the LEGO Friends aesthetic, and I’m also a DC Comics person, which kinda made it a lot easier for me to stomach these non-conventional Super Heroes sets. DC Super Hero Girls, which, for the lack… 

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Filed Under: DC Super Hero Girls, LEGO Reviews Tagged With: 4/5, 41230, Barbara Gordon, batgirl, batgirl batjet chase, dc super hero girls, dc super heroes, lego, minidoll, review

Australian LEGO Release Dates – First Half of 2017 sets (January – June)

January 5, 2017 By Jay 41 Comments

It’s that time of the year again, the release of the new Australian 1HY LEGO retail catalogue. There’s nothing particular new or groundbreaking in the catalogue, but the most important information it conveys are the local retail release dates for all the new first half of 2017 LEGO sets. Many of these sets with the… 

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Filed Under: News Tagged With: 1hy, 2017, australia, city, dc, dc super hero girls, elves, friends, lego, lego 2017, lego 3d catalogue, lego brand catalogue, lego catalogue, marvel, mighty micros, minecraft, mixels, ninjago, release dates, star wars, technic, the lego batman movie

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Hello and welcome to Jay's Brick Blog. In here, you'll find independent LEGO set reviews, commentary on LEGO trends & news, bargain hunting tips and an inside look into the life of an average LEGO fan. Find out more about me here

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