To get more fans excited about LEGO Build-a-Minifigure at LEGO Stores (and Legoland Discovery Centres), some time last year, LEGO switched up their build-a-minifigure station strategy to start including exclusive parts – from entire minifigures, to new colour variants and prints. It’s a pretty smart strategy to make Build-a-Minifigure a bit more exciting, and gives… 

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