Time magazine has just unveiled its Best inventions of 2021 cover, celebrating 100 innovations changing how we live, featuring cutting-edge technology from disability-friendly hands-free sneakers, a supersonic plane, to Covid-19 vaccines. In a triumph for LEGO’s deep investment into Research & Development, in particular, in the area of sustainability – LEGO have been awarded a…
Everything you need to know about LEGO’s recycled plastic prototype brick & sustainability efforts
Last week, LEGO unveiled the very first prototype 2×4 brick made from recycled plastic – a groundbreaking achievement and stepping stone towards LEGO’s eventual goal of using plant-based or recycled materials for all their elements by 2030. I was lucky enough to sit in on a roundtable where we got to speak to Tim Brooks,…
LEGO unveils first prototype brick created from recycled plastic
These might look like generic grey 2 x 4 bricks, but what you’re seeing here are the very first prototype LEGO brick made completely out of recycled materials, representing a major breakthrough in LEGO’s sustainability efforts. A team of more than 150 people are working to find sustainable solutions for LEGO products. Over the past…